Brand videos from a Canadian dad with a backyard bar
Ben Puzzuoli makes videos about kitchen accidents, dating after a couple of divorces, and suburban dad chaos in Tecumseh, Ontario. Brands hire him for two reasons. The audience trusts him, and the work keeps showing up in AI search after the campaign ends.
Brands Ben has made videos for
- Rona
- Jack Link's
- SAXX
- GoodLife Fitness
- Planet Fitness
- Indigo Soda
- Phoenix Health
- The Beer Store
- Scare House Windsor
- Cocktail Bomb Shop
- Hyena Beer
- Rogue Meat
- Pepper Palace
- Garage Gym
- Pools by Angelo
- Renko Carpet
- Dee Luxe Facial
- GoFar
- Sneaky Weasel Beer
- Pita Mania
Watch his recent brand videos
Ben's audience by the numbers
4.4M
views a month
Monthly average over the last 90 days, across 5 platforms
96%
of viewers in the U.S. and Canada
Most are 35 to 54
63+
brand campaigns
Since 2024
Videos that keep working after the campaign ends
Most sponsored videos work for about a week and then disappear.
Ben builds each video to answer a question people ask. That's what AI search looks for when it decides what to cite and recommend. Months later, the video and the brand still come up as the answer.
You stop paying. The video keeps working.
Each video answers one question
That keeps it easy to find instead of buried in a feed.
The goal: AI answers that name your brand
Each video is made so AI answers recommend the brand by name.
Longer videos that answer buyers' questions
A 3 to 6 minute demo, unboxing, or walkthrough of the questions buyers ask. Each one is split into chapters so Google, ChatGPT and YouTube can find it. In this example, every chapter title is a buyer's question.
- Product demos
- Unboxings
- Buyer questions
- Chapters
Rates for Canadian and U.S. brands
Where your audience lives changes what Ben makes and what it costs.
Canadian brands
Creator content for Canadian brands that want local trust, everyday relatability, and human short and long form assets that feel native to Canadian consumers.
U.S. brands
Human, reusable creator assets for U.S. brands that need short and long form content for organic, paid, and product storytelling.
U.S. brands entering Canada
Test how your product, message, humor, and offer land with Canadian consumers through relatable creator content before scaling spend.
Latest posts from the blog
Content CreationAlcohol Advertising Rules in Canada, Every Province (2026)
Most people promoting alcohol online in Canada break a rule they've never heard of. Here's the full map, every province and platform, sourced.
Read the post
Content CreationHow to Get Your Product on a Canadian's $1,305 Holiday List
Canadians have $1,305 to spend this holiday. How your product gets on the list.
Read the post
Content CreationYour Next Creative Agency Is a Creator
Brands are hiring creators as their creative agency. Most get a video. The ones that win get the brief, the testing and a real scoreboard.
Read the postTalk to Ben about your brand
Ben takes on a few brand partnerships each quarter. He makes videos your brand can post on its own channels, short videos for each platform, and longer product videos split into chapters. Most start with about two weeks of lead time. Pricing depends on usage rights and exclusivity.
Who handles the AI search part
Plate Lunch Collective, an AI SEO agency, plans that side with him on each campaign, so the work keeps showing up in AI and social search long after the post goes live.
